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School Name: Carnegie Mellon University
School State:
Policy Effective Date: Not specified
Policy Name: Carnegie Mellon Name, Image, Likeness Institutional Protocol
State does not have a NIL Policy
Other Information:
Permitted Activities:
* NIL Activities are allowed by the Student Athlete
* Student-athletes may earn market value compensation for use of their name, image or likeness in a wide range of activities, including but not limited to: ['Traditional commercials or advertisements for products or services', 'Student-athletes developing and promoting their own business', 'Personal appearances', 'Student-athletes running their own camps or clinics', 'Providing private lessons (and using their name or image to promote those lessons)', 'Sponsored social media posts', 'Autograph sessions']
* Identification as an athlete is permitted.
* Booster agreements are permitted.
Compensation:
Prohibited Activities:
* Engagements must condition payments on rendering of services
* Engagements must not be used in recruiting or as an inducement for enrollment
* Engagements must not have specific athletic results as a requirement for being paid.
* Athletic results are defined as explicitly requiring a certain level of performance during games or matches, such as:
(a) participating in a certain number of games or matches,
(b) scoring a certain number of points in a game or match,
(c) reaching some metric in a game or games (e.g., yards rushed), or
(c) winning a certain number of games or matches during a season.
* Merely appearing as an athlete is not a requirement for athletic results.
* Engagements must not be performed during team activities
* Engagements must not require the student athlete to wear team-issued apparel
Trademarks and Licensing:
* Engagements must not explicitly require the student athlete to use the school name, team name or nicknames, or mascot name during the engagement activities
* Student cannot license school trademarks
Use of Facilities:
* Engagements must not require the student athlete to use school housing, facilities, or equipment, not including uniforms
* Student cannot rent school facilities
Prohibited Industries, Product Categories, and Products:
* Compensation cannot be in the form of prohibited products or product categories
* Engagements cannot be in support of a prohibited industry unless the engagement doesn't not involve a prohibited product category or product from that industry
* Engagements are in violation of the rules if they are explicitly in one of the following industries: ['Casinos', 'Gambling (including sports betting, lottery and betting in connection with video games)', 'Online games and mobile devices']
* Engagements are in violation of the rules if they are explicitly or tangentially involve one of the following products or product categories: ['Adult entertainment products and services', 'Alcohol products', 'Tobacco', 'E-cigarettes and vaping products', 'Prescription drugs', 'Controlled dangerous substances (i.e. Illegal drugs)']